Marketing & Advertising

Marketing & Advertising

What Everyone Must Know about Branding and PR Topics in 2021

Every business starts with the plan and the vision of the logo. But how to create the best logo and know PR topics that represent a company the best? The logo should reflect who you are and what you will be selling. Customers look to the logo to try to have a closer understanding of […]

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Marketing & Advertising

The Humanized Digitization of Marketing post-Covid – Everything you Need to Know

The health, social and economic crisis caused by the coronavirus pandemic has made human beings rethink many attitudes, desires, and priorities. Such a pandemic will change the way we relate to each other on a personal level and the way we behave as consumers. A challenge for marketers Consumers have had to adapt to the […]

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Marketing & Advertising

Five Most Important Marketing and Advertising Strategies in 2021

The year 2020 was full of challenges. However, nobody knew that Covid-19 would take place over the world, a lot of physical stores would become online, bringing us a lot of new marketing and advertising strategies. Today it is not enough to have a good brand history. What is more important, especially during the pandemic […]

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Marketing & Advertising

What is Content Marketing about in 2021?

Content marketing is a long-term oriented process of producing multichannel online content, aiming to attract and retain new and existing customers, and ultimately producing cash flow and profitability to a business. The forms of content marketing are written text, audio and video production and image marketing. The main idea and the goal of content marketing […]

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Marketing & Advertising

The Differences Between Social Media Marketing and Social Media Advertising

If you are new to the world of marketing, it can be hard to tell the differences between social media marketing and social media advertising. In short, we can say that the main difference between these two is that social media marketing is unpaid action, and social media advertising is paid action. However, there are […]

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Marketing & Advertising

Reasons Why Branding should be part of your PR strategy

It’s a fact that branding is one of the most important things to get right when you start building your business. When people view your company, branding creates the first impression, and it should give an insight into the message you have. So, we can say that branding is the first step when you plan […]

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